The two women responsible for the brand Juicy Couture are hanging up their crowns. Gela Nash-Taylor and Pamela Skaist-Levy have decided to step down as creative directors. They first founded the brand back in 2003, but later then sold it to Liz Clairborne in 2008. Not willing to part with the brand at that time, the founders decided to stay on as creative directors. According to Fashionista, they received a statement this morning from the CEO Bill McComb,
“There will soon be a new creative director—Nash-Taylor and Skaist-Levy will transition into creative consultant roles. “This transition is in keeping with the plan we made when I came to Liz Claiborne three years ago,” said McComb. “At that time, the Juicy founders were concluding their initial four-year contract, and I was thrilled that they agreed to another three years with the express understanding that their final year would be as creative consultants.”
Bummer… I’m surprised they stayed in this long what with their careers almost being over with the invention of the Juicy sweatsuits… worst. idea. ever.
On another note, let’s not forget that Juicy does produce well-made clothing, sweatsuits aside!
