Posted on February 20, 2010

Alexa Chung for Madewell

“I just took sketches in and talked about them,” Alexa said of the design process. “I drew really slightly rubbish drawings and then said, “But can it have dots on it?’”

This August, Alexa’s sketches for her collaboration with Madewell will become a reality. In every outfit, you get a little dose of Alexa and she has one definitive sense of style, that’s for sure. I’m so excited about this especially since she’s one of my favorite icons!

Here’s a sneak peak of her collection below:

To view the rest click da source

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Spring Trends 2010

Spring has hit Seattle very early this year!! I am pleased to announce some of my favorite upcoming trends for the season as requested by a reader of Yow Yow! If you ever have any suggestions at all about what you want to see on the blog, just send a comment my way and let me know :)

1. Jewel Tones – Typically meant for winters, but I think I’m going to love seeing splashes of emeralds, sapphires, and ruby colors mixed in with crisp whites for the spring. It will add a little bit of spontaneity that no one will expect in your outfit.

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