07 Mar 2012

KONY 2012

[vimeo http://vimeo.com/37119711]

Well? Have you seen this video yet? It came out two weeks ago apparently and I’m surprised that it has now just reached the masses.

This film and campaign has shed some light on a very pressing issue that we are all currently faced with and the message that it is sending is even more powerful. Jason Russell has done a phenomenal job at fronting this campaign. The film is exquisite featuring the impact that social media has on us and the power of sharing. I can’t stop thinking about how this film is currently being passed around this evening via Facebook and Twitter and how enlightening it has become to my peers. To see it shared this frequently is really something.

I am extremely proud of my generation for being such proactive leaders. It means a lot knowing that they are leading not for the sake of leading, but for the sole purpose of completely making a difference, leaving a mark, and coming together as one to take down Joseph Kony. This event on April 20th is about to me something extraordinary. And of course, I will definitely be on hand to document it.

[Source]