20 May 2013

Yahoo Acquires Tumblr For $1.1 Billion

The news was released this morning, but it has taken me until the end of the day to post about it. This morning it was announced that Yahoo purchased Tumblr for $1.1 billion. Can you imagine what you could do with that much? Apparently, buy out an entire social media platform. At Yow Yow! we like our Yahoo, but we like our Tumblr a little more only because Tumblr provides us with the inspiration to construct our “A Collection” posts. With this new acquisition, everyone is wondering how things will change. I read an article this morning that the number of WordPress users spiked last night as they migrated their Tumblrs over to my platform. I also heard Yahoo CEO Marissa Meyer promise “not to screw it up.”

“The product roadmap, their team, their wit and irreverence will all remain the same as will their mission to empower creators to make their best work and get it in front of the audience they deserve.”

With Tumblr going corporate, I could see a lot of great things coming out of this, but as always you can’t make everyone happy and there are certainly those that are unhappy. For now. Readers, I know some of you are on Tumblr. How do you feel about the new change? Will you stick with the company and remain loyal or will you make a switch?

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