24 Jul 2014

Airbnb’s New Logo

We’re a little bit late on this because this news was actually revealed last week, but WE didn’t get a chance to really talk about it and now I want to. Airbnb has long been overdue for a makeover so I’m pretty excited to see this new change in them, but – you guys – this logo… are you seeing what I’m seeing? I realize it’s an upside-down heart, but it also looks like… other things. It ain’t wrong, I mean maybe that’s what they wanted – to spark some buzz and conversation, but I can’t help but giggle just a little bit every time I see. Yes, I’m immature.

Here’s some things that I do like about their rebranding though:

  • The fact that their branding video includes a flag on a planet. Space stuff really tugs at my heart strings
  • This video makes me feel warm and fuzzy kind of like a Google commercial
  • Anyone can draw their logo! It’s so easy I bet a toddler could do it.
  • It’s colorful
  • I liked how they were able to do so many things with that little A. It was adorable.

[youtube=http://youtu.be/7Hs0C2UvVBY]