Category Archives: Style

Alexander Wang’s Anniversary Collection

To celebrate 10 years of Alexander Wang, he’s bringing back some classic favorites in his latest anniversary collection. The #Wang10 capsule is a celebration of his 10 best selling looks. Just a month ago, his team reached out to fans to vote on some of their favorite looks  (which I also participated in) and as promised the ones with the highest votes would be brought back and sold once again. The 10 were narrowed down from 25. Some of these looks are iconic and very true to Alexander Wang. He really is just a phenomenal designer. The looks are currently available for pre-order here. Get them while you can because it’s likely that they won’t ever come back…or maybe they will in another 10 years!

To view the rest of the looks and the story, visit Fashionista.

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Emma Roberts x Aerie

Emma Roberts got in front of the cameras for Aerie recently and the pictures that came out of this campaign look stunning. Not only are they gorgeous (and she is too!) but they are also untouched which is something we can always appreciate. The young actress who has been promoting her new television series “Scream Queens” also held an intimate dinner last week to celebrate the campaign in Los Angeles.

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Wedding Mondays

There was just too much quirkiness in this video that made me have to share this with you all today. Actually though, we’re behind on watching wedding videos! I didn’t watch any last week which meant I had two weeks worth to catch up on (in reality that’s not a whole lot since not every post comes with a wedding video) I was kind of captivated by this one at the start because doesn’t it just look like so much fun? I also think that the details from the post of the couple’s wedding were super sweet – the home flags that they incorporated into their photos to the black bridesmaid dresses from ASOS. Also we forgot to mention, it’s a Washington wedding! YAY!

Bonus: Now, not all of our wedding videos get to have this, but we also happen to have their proposal story and photos from Green Wedding Shoes too. Enjoy! This is our gift back since we missed last week. Sorry!

To view Anje and Alex’s wedding on Green Wedding Shoes, click here!

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Snaps for a Snapshot

Who: Emily Ratajkowski

Wearing: Atea Oceanie

Where: On the set of “Extra”

[Source]

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The Instagram Project

Screen Shot 2015-08-22 at 11.19.58 AM

If you’ve been following my Instagram page for the last four months, then you may have noticed a signifcant change in the way that I’ve been posting my photos as opposed to when I first started my account. My co-worker Emily is someone that I find pretty knowledgeable in Instagram given that she runs an account for her cats that does reasonably well. When I picked her brain awhile back about how I could gain followers for my account so that I could build upon Yow Yow, she gave me a very simple answer: Hashtags.

But wait, doesn’t that look kind of spammy?

Not if you put all of the hashtags in the comment section instead of the caption.” 

Caturday

Interesting. So I followed her advice. We happened to be together on “Caturday” at Dolores Park and after editing my photo and posting it, she helped me line up a variety of hashtags. (#cutecats #Saturday #DoloresPark #SF #adorable #cute #cats #catz etc.) Shortly after, the likes poured in. We ended at 54 and I was hooked. I convinced myself that I could do this experiment for another week, but naturally that ended up being four months. I was really put off by the hashtags at first so after I had received the desired number of likes that I was hoping for, I would go back and delete my hashtags comment. However, I learned that if I kept it there without deleting that users would continue to like my photos even weeks after.

That was just one of the things that I learned from this project, but I actually learned a lot more and have some pretty interesting stats to include in this post as well. Let’s start with the stats:

In my four months of doing this I had:

  • 8 regular photographers (people that have taken at least two photos for me. Most of them were my co-workers)
  • 17 photos of my food
  • 38 photos of my outfit
  • been to 3 different cities
  • staged 15 of my photos (had to rearrange things on a table/the way they would be taken)
  • spilled Jamba Juice on my bed. (This actually happened today so I’m still clearly a n00b)

Takeaways:

  • I still haven’t figured out how to gain a significant amount of followers like I had hoped. I gained more than 48, but if I count all of the followers that have been added since this project and stayed “following” that’s the number I have.
  • I was never going to really take off as an “Instagram” star. Unfortunately when Instagram came out, I think I was still using an old school Blackberry so all other bloggers had a huge advantage over me.
  • If I wanted to continue a following, I needed to post everyday at least once a day. I felt a weird sense of pressure from this and as a result felt like I didn’t have enough clothes to rotate into my shots (had to buy more!) and had to continuously look for inspiration.
  • Doing this project made me a better photographer. When I look back on all of the photos I took prior to doing this, I realized I was just taking photos “in the moment” and of my friends and random things that no one really cared about. Those photos just don’t get likes.
  • I still despise the #nofilter hashtag and refuse to use it ever.
  • I started asking myself the question, “Why would people care about this photo?” Why do people care about a group photo or a single shot of my friend from across the table? They don’t. But random strangers care about it if you hashtag it correctly and they’re the ones who will like your photo.
  • It’s very hard to like your first shot. Sometimes, I would come out of a session with 30 photos that I had to continuously delete in a row in order to get to the $$$ shot. There’s lot of photos in between that just don’t “look right” because a strand of hair is in my face or my eyes are blinking or my mouth is open.
  • I still have yet to post a “selfie!” and I probably won’t just because I don’t think I can get it right and they make me feel uncomfortable.
  • Even though I had a set of hashtags that I always used and knew would do well, I still had some doubts that I was missing out on other hashtags that could do better that I wasn’t using.

Tips:

  • If you’re going to capitalize on the fashion thing and the OOTD, then you’ve got to do it in moderation. I learned this lesson the hard way. I once had 3 outfits posts in a row. It didn’t hurt my likes very much, but when looking at the “whole” page of my Instagram, it looked off and didn’t display a “lifestyle” which is what people would rather see. Imagine a whole feed of outfits. No one really wants that.
  • I’ve heard that taking photos in the “Square” function of your camera gives you the best shots. I’ve tried it a few times now, but since I have so many photos with more of the white space around it, sometimes it looks out of place. What I like about the square though is that it kind of centers everything and makes it a lot easier for cropping. I’ll use this feature more when I’m trying to capture more of my outfit.
  • I definitely prefer having photos with more of the whitespace in the background. When looking at all of my photos as a whole, I just like that they give my Instagram page more of a uniform look, but I’ve read that it also provides people with more “visual relief” when scrolling through their feed. Because of this, it garners more likes.
  • Find a buddy! My friend Alex was also trying to step up his Instagram game around the same time as me so we would go on shoots together, give each other advice and basically lean on each other. When no one else understood what I was doing, it was great to have him around.
  • When possible, always include a location for where you’re at. That gives you a couple more hashtags to use.
  • If you’re trying to break into the fashion market, tag the brands you’re wearing. During the Nordstrom anniversary sale, I Instagrammed a Rebecca Minkoff bag that I fell in love with that I couldn’t afford and Nordstrom sent me a $50 gift card! Uniqlo has commented several times on my photos that they’d like to re-use my photo (they haven’t yet) but I have hope someday that they could so I keep trying.
  • High volume Instagram days don’t mean that you’re going to get likes. ie) Father’s Day. Because everyone is doing it and you’re not special. Your dads are – you just aren’t. On Instagram.
  • Just because your meal tastes delicious doesn’t mean it looks good.
  • Be courteous on Instagram. If someone random likes your photo, try and go to their page and give them a couple likes as well. If they leave a comment on your page, do the same.

This is still my favorite photo from this time period.

This is still the most liked photo at 73 likes and the first photo in the series of “outfit” posts.

Tools that I use: 

  • VSCO Cam for editing
  • Squaregram for the whitespace background
  • Twitter for sharing – most of the time I won’t share to Facebook though

Related articles:

So we’ve done 4 months of this. What now? Well, to be honest, Instagram has been way more fun since I started wanting to take better photos that I don’t really want to go back to what I was doing before. We’re going to continue on with the photos, the outfits, and the hashtags, and we’re looking forward to more learning and what happens next!

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How Do We Get These Walls

Black sleeveless blouse – Madewell / Back pants – Uniqlo / Booties – Munro via Nordstrom / Purse – Vince Camuto

My friend Sandeep just returned from an extravagant European vacation so after her and I caught up over a Thai dinner a couple of weeks ago, we decided to venture out over to the nearby Santana Row. I didn’t think that we were going to be able to find a nice backdrop for a photo, but this was a hidden gem. Doesn’t it look like we travel really really far away to some place amazing instead of an outdoor shopping mall?! I’m donning my usual uniform this summer – mostly all black and that wavy hair that I just can’t stop spending an extra 15-20 minutes on every morning.

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Snaps for a Snapshot

Who: Sarah Hyland

Wearing: Christian Siriano

Where: Teen Choice Awards

[Source]

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An Everlane Event

Tank top – Nordstrom / White skort – Aritzia / Grey cardigan – Zara / Black boots

Sometime last month, Alex, Kelly, and I stopped by an event at the Everlane offices to showcase some of upcoming season’s latest items. This was actually the first fashion event I’ve ever been to in San Francisco so it was pretty exciting, but also a little bit intimidating! It was kind of like all of the best dressed people in San Francisco were present at this event and we felt a little bit out of place. I like to think of Everlane as a sort of fashion start-up so it was still just interesting for me to be visiting another office in that space. We didn’t stick around for too long or mingle with very many people, but enjoyed the experience. After the event, we took advantage of the murals in The Mission and used them as our backdrops for our photographs before ducking into a wine bar for some late night sangria. Also, where I happen to be standing in this photo was completely unintentional! Only after did we realize that it looked like I was the one being “painted.”

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Double Denim

Lace top – Urban Outfitters / Denim shirt – Madewell / Sandals – Moorea Seal

We were feeling some major summer vibes during this day. I normally wouldn’t have doubled up on the denim like this, but I thought this look kind of worked especially since they were two different shades. This outfit is okay, but really this photo is for that magnificent backdrop. It was everything that we were looking for!

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For Love And Lemons x Free People

Daisy Longlin Underwire – $128

When I think about my 20’s, I think about how I care a lot about things that I never used to waste two seconds thinking about when I was in highschool or when I was just a lowly emo teenager. As a 20-year old, I care a lot about… paying my student loans. Random tidbit, today I checked on my credit score and I felt ecstatic about it! This is definitely something that wasn’t even on my radar even when I was in college. I care a lot about how I’m spending my paychecks – ie) how much I’m spending on a meal during the weekends, if I really absolutely NEED to have that Rebecca Minkoff bag (I didn’t!) and how I decorate my home etc. One chunk of this area that I care about in my 20’s though is dressing smarter. When I was younger, I lived in Forever21, but in the long run those pieces would deteriorate. I was all about the basics instead of quality and quality goes beyond just your usual staples, they also extend out to your delicates. (That was a really long-winded intro, but we finally got there y’all!) For Love and Lemons is a brand that I’ve been keeping my eye on a lot lately and a lot of their intimates are being sold through Free People which is even more exciting. Now, intimates get this rap for being something that you have to wear to please another person. I say, buy them because you “love yourself” and because they just make you feel good! Here are just a few of my favorite picks currently available through Free People.

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Aritzia Fall Lookbook ’15

Babaton Hopper Skirt – $110

Faux suede, I’ve got to have it. Okay so even though I’m in love with summer forever, I still get really excited for fall. I love the layers, the boots, and the infinite amounts of cozy sweaters I have piling up in my closet that are waiting for me. Aritzia just released their fall lookbook and let’s be real – most – if not all of my fall clothing will come directly from them. We can’t wait.

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Wedding Mondays

Traditionally, wedding videos come at the end of a featured wedding post. Let me walk you through what I see – you’re sitting where I’m sitting, you’re going through a wedding blog and you’re drawn in by the first photo. As you scroll down, you start to see photographs of the dreamy wedding gown, the bride getting ready with her bridesmaids, the alter set up, the tables of the reception, the bride and groom having their first look or their first touch, the reception, the dance floor and the party. Everything starts to pull you in even more so that by the end of the feature, you’ve fallen in love with so many of the details that you just HOPE that there’s a wedding video at the end to tie it all in together. I would say 80% of the time the weddings featured that I seem to love don’t include a video. However, today we got lucky.

There is an extremely sweet story tied to this wedding feaure so please go ahead and read the whole thing here at Green Wedding Shoes.

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Diane Kruger x Elle Canada

When it comes to magazine covers and editorial shots, Diane Kruger almost never fails. Here she is on September’s cover issue getting us all excited for the upcoming fall fashion trends! She stuns.

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Snaps for a Snapshot

Who: Kiernan Shipka

Wearing: Miu Miu

Where: Teen Vogue x Simon BTSS Kick-Off Dinner

[Source]

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Lollapalooza 2015 Street Style

I was invited by a friend to go to Lollapalooza this year using an artist wristband for Tove Lo and it was the best invitation I had ever gotten. Festivals like Lollapalooza cost hundreds of dollars to attend when you include the ticket, the flights to Chicago, and the accommodations. I had never been to Chicago before and I was so excited to go until I realized I had a work event the same weekend. It was the biggest let down, but this was the closest I’d ever gotten to something like this and I don’t doubt that it won’t happen again. Maybe the next invitation will be even better! Street style at music festivals is one of my favorite things to cover because it’s not just about what you wear to the event, it’s about being comfortable and wearing something that is somewhat functional. Here’s how these attendees did Lollapalooza this past weekend and they’re basically nailing it:

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