All posts in: Bloomingdale’s

11 Jan 2014

Football Helmets Getting a Fashion Upgrade

Leave it to the CFDA to create another amazing collaboration between 48 fashion designers and re-designing some stale NFL football helmets.

“This is the first time that the Super Bowl will be held in the New York region and we couldn’t think of a better way to celebrate by joining Bloomingdale’s and the NFL in merging fashion and sports with the creation of these unique helmets,” said Steven Kolb, CFDA CEO, in a statement.

Starting January 15th, each newly designed helmet will be up for grabs in an auction at Bloomingdales.com. For every helmet sold, 100% of the proceeds will benefit towards the NFL Foundation. The bidding for each helmet will start at $248 which kind of makes sense since this is the 45th Super Bowl. Here are some of my favorites:

Public School

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