Abercrombie & Fitch is recognizable for many of their qualities. You can easily spot one of their clothing items by seeing the small moose in the corner. You can tell the difference between one of their shirts and that of another retailer by the obnoxious ABERCROMBIE & FITCH smeared across the chest. It’s obvious that the retailer is suffering a bit right now.

Believe it or not, one of the reasons why consumers are so turned off by the brand is because of the toxic mixture of their perfumes and colognes. I suppose that’s not all surprising. It’s not that I never noticed it, but I never spent that much time in the store to let it bother me. I have to wonder, does it affect or bother the employees at all? They have to spend four to eight hours in the store inhaling the scents while folding clothes to the pounding techno/electro pop beats blaring throughout the store. Ideal work environments.

Last week, student group Teens Turning Green protested  the Abercrombie and Fitch flagship store located on 57th Street and Fifth Avenue to spread awareness to the public that the retailer was releasing toxic chemicals into our environment.

To read more on what Abercrombie had to say against the protest, click here.