You’ve heard of hair transplants, where balding men go through a neograft hair transplantation process to give them that confidence back. Well, now hipster beard transplants are the subject of one of the most interesting things I have read this week. Why is it that we love them so much? Does it make a guy instantly cool? Do girls swoon over them so much that we forget just how itchy/scratchy/scruffy they can become. Seriously, it has the ability to irritate a girl’s face, but yet we’re willing to take that because of how good it looks? Yes.

Men are desiring this look so much that they are ready to shove out $3,000-$7,000 to gain a little more facial hair and to become a little more hip.

Let’s get to the science of things. How does one acquire a hipster beard via transplant?

The doctor takes hair from the patient’s head, then implants it using micro-incisions on the face. This is done under local anesthesia and takes about eight hours. If the man is balding and would rather preserve what little hair he has left, this process can also use chest hair.

Once the hair is implanted, it will fall out. But, the idea is that the root remains in the man’s face and continues to grow into a full beard.

[Source]