J. Crew Discontinues Bridal Collection

We’re a little bit sad to have to share that J. Crew had decided to shut down its bridal collection for good. Full disclosure – I have never had an experience with their bridal collection the way that we talked about BHLDN or the way we had our visit with the Nordstrom Wedding Suite, but that doesn’t mean we didn’t know about it. One of my coworkers actually purchased her gown from J. Crew and altered it into one beautiful piece. J. Crew represented the classic kind of bride so we’re very sad to see it go. It’s no secret that sales at J. Crew have been declining, but it sounds that the shutdown for their bridal collection has also almost been a long time coming with prices for wedding gowns being slashed up to 70%.

[Source]

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