02 Aug 2018

Sub Pop’s Branded Airplane

I love hanging out at Sea-Tac Airport – maybe to an unhealthy extent. If I’m getting dropped off, I go early so that I can have dinner at one of my favorite local spots or shop at the Sub Pop store before heading home. Local vibes are everywhere at the airport and it’s one of the things that I love. Known for being a city with a famous music scene, there is no shortage of love for the community there. The Sub Pop store is easily the best last stop on your way out as you can pick up some great merch – records, tees, etc. You’ll even hear some of Sub Pop’s local artists overhead as you’re walking through the airport.

Now, the record label is taking over the skies! It was just announced today that they’ve got their own branded Boeing 737-800.

“The jet’s wrapping makes it look like a Sub Pop musician’s instrument case, only in much better condition,” Sub Pop co-president and founder Jonathan Poneman said in a statement. “It’s definitely the sickest jet on the tarmac!” Alaska Airlines’ managing director of brand marketing and advertising Natalie Bowman added, “This partnership brings together two independent, local brands that are committed to doing things a little differently.”

[Source]

Posted on August 2, in Design