22 Jan 2020

Create & Cultivate

I can’t remember a time where I had an opportunity to attend a conference that was purely just for me and my interests and not for work. Luckily, one of my company’s benefits includes using $1,500 towards your own growth and development. Peers of mine have used it for classes or conferences and while [Create & Cultivate] seemed like a bit of a stretch, I was able to make it work. The LA-based org is a community for women and hosts conferences in different cities to bring women together. Branding from their Instagram caught my eye in the summer and planted the seed.

I was reminded of Create & Cultivate over and over again. Details from the event were constant – the date, the fact that it would be in San Francisco, and their celebrity speakers – one of them including Kourtney Kardashian! As much as I love my career, I know that I have a long life ahead of me. It’s not uncommon that many people in their lives will have more than one career. In fact, because Yow Yow! came first, in a way, recruiting was my second career or some of you may say – my third.

The Day of:

From an event planning statement, the organizers did such a phenomenal job! Prior to the event, every attendee received a small special package that included an enamel pin (not cheap!) along with details for the day and the badge you would wear to the event. From the time that I arrived, I knew exactly where I needed to go and how to navigate. The flow of everything throughout the day was seamless. For a former event planner, it was quite impressive, but honestly, I had no doubts. The day was packed with various sessions and panels, but there was plenty of time to roam around. Yuqing and I actually skipped out on a panel halfway to take advantage of visiting all the vendors inside while there was down time.

Try to tell me that there is something better than all the free swag at any conference, I dare you. While it’s nice to take home freebies, it was also a great opportunity to learn about new brands that I hadn’t heard of. Since the conference was made for other ladies who are hoping to become their own entrepreneur or influencers, every booth was perfection. Everything needed to be worthy of being an Instagram backdrop; and it was.

Being an attendee

It’s hard not to feel overwhelmed at events like these! A part of me is still trying to figure out months later where the anxiety even comes from. As I sat in different sessions and panels I noticed my energy level decline. I went from being enthusiastic about the day to a feeling of dread and I couldn’t understand why. The purpose of this event was supposed to be uplifting and motivating, but somehow my mental shift led me to imposter syndrome. In a room full of inspiring, powerful, driven women I couldn’t help to ask myself these questions:

  • Am I doing enough?
  • Have I been wasting time?
  • Why am I not where these ladies are in my life?
  • Am I in the right career?
  • What is the right career path for me?

Turns out, we still don’t have the answers to these questions. And these questions don’t go away. I mentioned in a previous post that a new years resolution of mine is to be kinder to myself. Too often we’re hard on ourselves and forget just how far we’ve actually come. It’s likely that the women on these panels who are thriving have also been in our position. They asked these questions just like us and in their own time when it was right for them, it all worked out. Reminder to all of you that these things can’t all be done in a day, but even just the act of surrounding yourself with people who can make you better helps get you farther.

I know it sounds like I described a stressful situation being at this conference, but ultimately I walked away with a lot from it and felt more inspired than I had in a long time.

20 Jan 2020

Cover of the Day

I was searching for a wedding video for Wedding Mondays tonight and didn’t come across any! I did, however, find that a couple used this cover for their “first dance” song. It was the first time I’ve ever heard this version from Childish Gambino and I had to share it with all of you.

20 Jan 2020

2020 New Year’s Resolutions

Nothing like writing your resolutions 20 days later! In all honesty, I’ve been sitting on this post for awhile. I’m headed into a new decade of my life so naturally the decisions you make around this time are amplified for no good reason at all. We make resolutions every year. Then, I write about them on Yow Yow because I think it will make me feel accountable, but like every year, they get a little lost. Over the holidays, I read a post about resolutions and why we’re constantly getting them wrong. Apparently, there’s a formula to it so in an effort to do better in 2020, here’s mine:

  • Less drinking, more tea and water
  • Less Ubers, more bussing and walking to get to where I need to
  • Remembering to be kinder to yourself
  • Balancing nights in with one concert every month
  • More books, less social media
  • More quality time with friends
  • Get ready for bed 30 minutes earlier; get out of bed five minutes earlier

I’m not following the process outlined [here] perfectly, but I did tailor this to match more of what I actually want to work on for myself.

20 Jan 2020

The Closet: January 2020

[custommade Yoko Cardigan] – $450 $315

After the holidays, I was very deliberate about cutting myself off from buying any more sweaters. However, don’t you just feel like it’s one of those staples that you can never have enough of? As I think about what’s coming up in 2020, we’ve got our fair share of weddings (8!) and an exotic beach vacation. Naturally, I’m shopping for every day wear, but I’m looking ahead for what I need for these events. Apologies in advance if this closet posts feels like you’re straddling the line between both winter and spring/summer!

Read more “The Closet: January 2020”
20 Jan 2020

Everlane Launches Athleisure

These days, it’s quite uncommon for a brand to launch without an athleisure category. Even if isn’t there initially, they always seem to slide it in shortly after. When I read the news that Everlane was just launching this collection, I was surprise to find it didn’t already exist! Everlane is a brand that people love (especially here in San Francisco!) so it’s no surprise that their version of leggings already has a waitlist. I didn’t know that was even a thing. Like many other leggings we know and love, this comes in a high waisted form and is made of recycled fabric.

Since Everlane is known for being a sustainable brand, they’re going to follow the same process for any collection they launch. Coming in a range of colors, these leggings are going for $58 a pop and will be available starting January 22nd. If you want to get ahead, you can also add your name to the waitlist [here.]



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